LinkedIn Launches Showcase Pages for business:

 Linkedin Showcase Pages ?

LinkedIn Announces Showcase Pages: LinkedIn’s new Showcase Pages “are dedicated pages that allow companies to highlight different aspects of their business and build relationships with the right community.”

"LinkedIn members will be able to follow the specific brands and products they care most about that have Showcase Pages."

How Showcase pages will benefit business :

·         Giving latest updates and information about specific product or service.

·         It will provide company with opportunity to communicate with a much more specific subgroup of expected customer base who may be first time buyers.

·         Helps in creating a niche category for a specific product or service separate from the customer base available with your company.

 LinkedIn showcase pages can act as an important part of the strategy for business with one or more products, services or brands that need to be marketed.

Pinterest Launches “Place Pins” To Ease Travel Planning & Mapping For Pinners.

Pinterest launched a new type of pin called “Place Pins” on 20th Nov, 2013 during an event at the company's headquarters in San Francisco, and invited more than 150 users to attend. Place Pins will enable users to map the locations of all the items shared on their pinboards. The new pins and maps will be available to mobile users on iOS and Android.

For example, if a person (user) pins a photo of a Pizza from Dominos in neighborhood, he can also add the location to a map on board. With the help of these location maps users can create pinboards while planning for a trip and can highlight the spots where they want to visit.

How to add Pinterest Map:
• Users just need to click "add a map" on a new board or in the settings of an existing board to start adding Place Pins. Place pins can be added through Google Search Bar.

• There are also some pins from early Pinterest partners, such as Airbnb and OpenTable, which already have the location included.

 Pinterest Pinboards Can Also Be Shared:
Pinterest also announced a new send feature that lets users share their pinboards directly with others on the platform. Users now will also be able to share pinboards easily with friends.

For example, a Pinterest user wants to help his friend visitng to Mumbai from London for first time. User would create a board of amazing and cool places to visit in Mumbai and then would share with the friend directly on any other platform which would act as a personal travel guide for the person coming to Mumbai from London for the first time.

How To Increase Enagagement On Linkedin:

 

LinkedIn is a professional network and very good social tool.

Here are four steps to increase engagement on Linkedin:

1. Welcome Note:

Don’t just accept their request. Offer them a simple “Welcome to the group” note.

People want to know they’re talking to a person, so give it a personal touch of communication.

For the people who request to join your group(s) must be provided with an opportunity to ask questions about the group , its's member and relevannt question related to the industry.

2. Relevancy of content:

 In social media “content is king”  but the content posted on linkedin should be of relevance and of value to the peers connected.The marketer should try to connect with the online publications and share the content or articles that are relevant and providing some important facts or updates in the industry.

3. Get engaged with the existing posts:

Adding new discussions, promos or job posts to your LinkedIn groups is great.The better way to engage with others on LinkedIn is to offer your expertise or professional advice(skills) .
Go through older posts and connect with peers that have posted a question. You may have the answer or you can refer them to someone else/a company that does. Also you can use the “Reply privately” option. It’s there for a reason.

4. Getting connected:

Getting connected doesn't mean just increasing the number of connections.The value of connecting on Linkedin lies in making meaningful connections.

How to get more likes (Engagement) on Instagram:

  Instagram is considered to be one of the fastest-growing social platform today as you can directly commmunicate visually to your end buyers.Instagram a platform where the images are uploaded by people from all over the globe and in all the varied categories depending upon the person's liking and preference basically with a normal trend of using #Hastag on the photos.But the research shows that the likes you receive on the photo post on the Instagram not only depends upon the hashtags used but also the image features of the photos.
   Visual analytics firm Curalate set out to quantify the impact that various image qualities have on Instagram, and analyzed more than 30 image features of 8 million Instagram photos. Their study found that color theory plays a major role —  images with blue as the dominant color perform the best, receiving 24% more likes than those with predominantly red hues on the photo-sharing platform.

1. Lightness:

Images with a high degree of lightness generate 24% more likes than dark images.

2. Background:

Images with a large amount of background space get 29% more likes than those without.

3. Dominant color:

Images with blue as the dominant color garner 24% more likes than those that are predominantly red.

4. Number of colors:

Images with a single dominant color generate 17% more likes than those with multiple colors.

5. Saturation:

Images with low saturation get 18% more likes than images with more vibrant colors.

6. Texture:

Images with high levels of texture perform 79% better than those without.

Turn Twitter Into A Traffic Source With This Social Media Tool:

  Get rolled up your sleves to turn your Twitter account into a traffic machine? You’ve perceived that social media can be massive for traffic, but how it works for you? Get to know a tool that is free and helps you to get visitors to website with a tool by Twitter.

Triberr is a popular Twitter tool because it is very simple to use, helps to attach with other bloggers, and assists to get traffic to website.

What is Triberr?

A website where bloggers feed their blog posts for other bloggers to see. A platform where it is very simple to share posts to various Social Media Networks.

Mostly twitter account is used for Triberr account, but you can add other social media account as well. I accept as true Twitter is the most commonly used. This is how it makes it so very simple to share.

As we go through the stream press the share button on each posts shared by the fellow bloggers i.e (The Tribe)

How Triberr stream works:

Posts are shared out to followers, and fellow bloggers get traffic from our account. Their username is mentioned in each post, so they they are aware of the share. When they share my posts, I see the posts in the same way.

Reciprocation on Triberr:

When posts are shared from other bloggers through Triberr, it is reciprocates on the sharing person’s account the last time he/she shared the posts. This notifies the other bloggers that the blogger is active .Bloggers will see that their content is shared on Twitter.

When they glimpse I’ve distributed their content, they are more expected to gaze nearly at my content and share it, if it is appropriate for their followers.

There is no compelled reciprocal distributing on Triberr. If you share for other ones and they do not come back the favor, you can halt sharing for them. They can do the identical.

Connecting Tribes:

 Triberr can be confusing when you first connect. You won’t have a stream because it will be empty, as you aren’t part of a tribe yet.

You can go to Tribes and Explore tribes as underneath, where you can look for tribes that might work with your blog.

Tribes:

Select a class on the right, and bang on each tribe to open it. You’ll be adept to glimpse members, the recent blog posts they’ve released, and the choice to follow or connect.

Follow or connect- Follower, constituent, head

When you try to join a tribe, you’ll become a follower. A follower is somebody who gets all of the published posts from that tribe in their stream, but the follower’s blog mails are not distributed to the other constituents of the tribe.

As you connect the tribe you get an option to inquire for a promotion to become a constituent. Members’ mails are distributed to the rest of the tribe, so it’s worth it to inquire for the advancement.

In supplement to the automated way to inquire, you should furthermore leave a comment on the tribe’s sheet, telling the proprietor that you design to be active, and would like to be encouraged.

The head of the tribe is the proprietor, or another moderator, they are adept to add new constituents, and remove them.

Being Removed From Tribes:

As a tribe chief many visit frequently to have a check on followers. They ensure that followers are  logging in and sharing other bloggers’ posts. When noticed someone hasn’t been on for a month or more is eliminated by them from the tribe.

Triberr for Free:

A tribe can only contain 50 followers for free right now. As a free account holder you don’t get get access to to using auto-share, which permits you share other bloggers posts without having to login to add them to your line. It’s a nice feature.

Being hardworking & Getting Results:

Now that you understand how to use Triberr you can use it to construct up traffic to your website. When you have a new post go reside, your tribe members will share it, if you’ve been sharing their posts.